Tealchemy Tea. Blend it, Sip it, Rub it Create Some Chemistry. Packaging, loose leaf tea, flavoured tea, rooibos, green tea, black tea, yerba mate, herbal tea. Lynda Budd
Blend It, Sip It, Rub It... Create Some Chemistry
A clever brand deserved a clever tagline. From copy writing and a logo refresh, to digital and packaging design, we reinvented how the brand and its stakeholders interact with the consumer. We started with an articulation of the brand’s “raison d’être” and developed the brand architecture from this point forward. Brand strategy included bringing company founder and chief visionary Lynda Budd’s presence into the forefront.