Pleno Organics. Latin inspired empanadas.
A Latin Affair
Pleno Organics approached us to design the branding and packaging for a new line of products. Knowing that consumer education would be key, we designed a physical package with a surprise inside panel to house information about the product's roots. Understanding that Latin food has a history far beyond conventional portrayals, we drew upon a rich colour palette taken from spices, geography and history. In the end we were able to elevate a time honoured product and show it in a new light. Our result became a celebration of the vibrancy, colour and flair synonymous with all things Latin.